Author

Rishi Singh Rawat

Head of GEO Strategy, Growgence

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Rishi leads Generative Engine Optimization at Growgence and has worked in search for more than ten years — first as a technical SEO lead, now engineering the entity, schema and content signals that make brands the source AI assistants cite. He has run AI-visibility programs for B2B SaaS and multi-location brands across 30-plus markets, working hands-on with structured data, knowledge graphs and retrieval-augmented generation.

Areas of expertise
  • LLM SEO
  • Generative Engine Optimization
  • Entity optimization
  • AI citation tracking
  • Knowledge graphs
  • Schema & structured data
  • Technical SEO
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